Co-Create: How Your Business Will Profit from Innovative and Strategic Collaboration
(eAudiobook)

Book Cover
Average Rating
Author
Published
Ascent Audio, 2017.
ISBN
9781469067322
Status
Available Online

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Physical Description
9h 45m 0s
Format
eAudiobook
Language
English

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Citations

APA Citation, 7th Edition (style guide)

David Nour., David Nour|AUTHOR., & David Nour|READER. (2017). Co-Create: How Your Business Will Profit from Innovative and Strategic Collaboration . Ascent Audio.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

David Nour, David Nour|AUTHOR and David Nour|READER. 2017. Co-Create: How Your Business Will Profit From Innovative and Strategic Collaboration. Ascent Audio.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

David Nour, David Nour|AUTHOR and David Nour|READER. Co-Create: How Your Business Will Profit From Innovative and Strategic Collaboration Ascent Audio, 2017.

MLA Citation, 9th Edition (style guide)

David Nour, David Nour|AUTHOR, and David Nour|READER. Co-Create: How Your Business Will Profit From Innovative and Strategic Collaboration Ascent Audio, 2017.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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Grouped Work IDa06ce237-e7d1-f357-6318-6e6917aeb887-eng
Full titleco create how your business will profit from innovative and strategic collaboration
Authornour david
Grouping Categorybook
Last Update2024-03-27 21:55:45PM
Last Indexed2024-03-28 02:31:44AM

Book Cover Information

Image Sourcesyndetics
First LoadedJun 9, 2022
Last UsedMar 28, 2024

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    [synopsis] => What if your customers had a vested interest in guiding your company toward greater success? What if your employees had a personal as well as professional commitment to elevating your organization? Imagine how different your results would be if investors, vendors, and even analysts treasured the relationship they have built with you? Most important . . . is your company capable of setting aside a bit of its own self-interest to become part of dramatically more rewarding collaborative effort? That's the provocative and ultimately earthshaking question David Nour poses. He argues that co-creation is a transformational journey that naturally leads to growth and evolution . . . because it gives birth to shared interests that dwarf anything that existed previously. In Co-Create, David Nour makes the case that co-creation leads to Market Gravity, a force that attracts stakeholders to your business because they recognize that many others have also united their interests with yours. It's the sense-backed by tangible metrics-that this is bigger than any of us imagined . . . except that you imagined precisely such an outcome. That's the power of co-creation.
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