Marissa Mayer and the fight to save Yahoo!
(Book)

Book Cover
Average Rating
Published
New York : Twelve, 2015.
ISBN
9781455556618, 1455556610
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LocationCall NumberStatus
Eisenhower Public Library District - Stacks338.761 CAROn Shelf
Matteson Area Public Library District - Stacks338.761 CAROn Shelf
Park Forest Public Library - Stacks338.7 CAROn Shelf

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Published
New York : Twelve, 2015.
Format
Book
Physical Desc
viii, 357 pages, 8 pages of unnumbered plates ; 24 cm
Language
English
ISBN
9781455556618, 1455556610

Notes

General Note
Includes index.
Description
"When Yahoo hired star Google executive Marissa Mayer to be its CEO in 2012 employees rejoiced. They put posters on the walls throughout Yahoo's California's headquarters. On them, there was Mayer's face and one word: HOPE. But just more than a year later--on November 4, 2013--Mayer sat in front those same employees in a huge cafeteria on Yahoo's campus and took the beating of her life. Her hair wet, and her tone defensive, Mayer read and answered a series of employee-posed questions challenging the basic elements of her plan. There was anger in the room - and behind it, a question: Was Mayer actually going to be able to do this thing? Nicholas Carlson's fast-paced narrative is the inside story of how Yahoo got into such awful shape in the first place, Mayer's controversial rise at Google, and her desperate fight to save an Internet icon. "--,Provided by publisher.
Description
"A page-turning, warts-and-all narrative about Marissa Mayer's efforts to remake Yahoo as well as her own rise from Stanford University undergrad to CEO of a $30 billion corporation by the age of 38"--,Provided by publisher.

Citations

APA Citation, 7th Edition (style guide)

Carlson, N. (2015). Marissa Mayer and the fight to save Yahoo! . Twelve.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Carlson, Nicholas. 2015. Marissa Mayer and the Fight to Save Yahoo!. Twelve.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Carlson, Nicholas. Marissa Mayer and the Fight to Save Yahoo! Twelve, 2015.

MLA Citation, 9th Edition (style guide)

Carlson, Nicholas. Marissa Mayer and the Fight to Save Yahoo! Twelve, 2015.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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