Blue ocean strategy : how to create uncontested market space and make the competition irrelevant
(Book)

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Published
Boston, Massachusetts : Harvard Business Review Press, [2015].
ISBN
9781625274496, 1625274491
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LocationCall NumberStatus
Berwyn Public Library - Stacks658.8 KIMOn Shelf
Carol Stream Public Library - Adult Nonfiction658.802/KIMOn Shelf
Indian Prairie Public Library District - 1st Floor658.802 KIMOn Shelf
Lansing Public Library - Adult Nonfiction658.8 KIMOn Shelf
Oak Brook Public Library - Nonfiction658.8 KIMChecked out
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Published
Boston, Massachusetts : Harvard Business Review Press, [2015].
Format
Book
Physical Desc
xxviii, 287 pages : illustrations ; 25 cm
Language
English
ISBN
9781625274496, 1625274491

Notes

General Note
"With a new preface, fresh chapters, and updated case studies"--Back of jacket.
Bibliography
Includes bibliographical references (pages 263-270) and index.
Description
"Presents a systematic approach to making the competition irrelevant and outlines principles and tools any organization can use to create and capture their own blue oceans."Book jacket.

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Citations

APA Citation, 7th Edition (style guide)

Kim, W. C., & Mauborgne, R. (2015). Blue ocean strategy: how to create uncontested market space and make the competition irrelevant (Expanded edition.). Harvard Business Review Press.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Kim, W. Chan and Renée Mauborgne. 2015. Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant. Harvard Business Review Press.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Kim, W. Chan and Renée Mauborgne. Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant Harvard Business Review Press, 2015.

MLA Citation, 9th Edition (style guide)

Kim, W. Chan, and Renée Mauborgne. Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant Expanded edition., Harvard Business Review Press, 2015.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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