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Para cambiar las mentes es importante transformar los corazones. Las investigaciones demuestran que apelar a las emociones puede ayudarte a fortalecer tu posición y afianzar tu autoridad como líder.
Este libro pone énfasis en esas investigaciones y te muestra cómo actuar basándote en ellas, y te ofrece estrategias generales para desarrollar tu capacidad de influencia, así como pequeñas tácticas que puedes utilizar a diario para persuadir a...
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Set your company up for long-term success.
Every company needs a strategy. A focused strategy aligns decision making throughout the organization and helps establish a competitive edge in the marketplace. But with so many options to consider, how do you define a unique strategy that will ensure growth?
Whether you're starting a business from scratch or leading an existing company facing new threats, this book offers the direction you need. The HBR...
3) HBR's 10 Must Reads on Managing People, Volume 2 (with bonus article "The Feedback Fallacy" by Marcu
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Are you a good boss--or a great one?
Get more of the management ideas you want, from the authors you trust, with HBR's 10 Must Reads on Managing People (Vol. 2). We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you master the innumerable challenges of being a manager.
With insights from leading experts including Marcus Buckingham, Michael D. Watkins, and Linda Hill, this book will inspire...
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If you read nothing else on strategy, read these definitive articles from Harvard Business Review.
Defining-and executing-the best strategy for your company is fraught with challenge. Do you have the right strategy to lead your company into the future? HBR's 10 Must Reads on Strategy 2-Volume Collection provides enduring ideas and practical advice on how to accelerate your organization's strategy development and execution. Bringing together HBR's...
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Use design thinking for competitive advantage.
If you read nothing else on design thinking, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you use design thinking to produce breakthrough innovations and transform your organization.
This book will inspire you to:
• Identify customers' "jobs to be done" and build products people love
• Fail small, learn quickly,...
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English
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Do you have the right strategy to lead your company into the future?
Get more of the management ideas you want, from the authors you trust, with HBR's 10 Must Reads on Strategy (Vol. 2). We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you combat new competitors and define the best strategy for your company.
With insights from leading experts including Michael E. Porter, A.G. Lafley,...
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Is your company ready for the next wave of analytics?
Data analytics offer the opportunity to predict the future, use advanced technologies, and gain valuable insights about your business. But unless you're staying on top of the latest developments, your company is wasting that potential--and your competitors will be gaining speed while you fall behind.
Strategic Analytics: The Insights You Need from Harvard Business Review will provide you with today's...
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