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This insightful resource offers students who are interested in both advertising and computer technology an accessible yet comprehensive look into the emerging careers in this evolving industry. Readers are given insights into positions that never before existed, including what the job requires on a day-to-day basis, the education and training necessary, and what the future holds for these positions in this ever-changing industry. Careers covered include...
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Lena Blackburne loved baseball. He watched it, played it, he coached it. But he didn't love the ways players broke in new baseballs. Tired of soggy, blackened, stinky baseballs, he found a better way. Thanks to a well-timed fishing trip and a top-secret mud recipe, Lena Blackburne Baseball Rubbing Mud was born. For seventy-five years, baseball teams have used Lena's magic mud to prepare baseballs before every game.
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"An overworked book publicist with a perfectly planned future hits a snag when she falls in love with her temporary roommate ... only to discover he lives seven years in the past, in this witty and wise new novel from the New York Times bestselling author of The Dead Romantics. Sometimes, the worst day of your life happens, and you have to figure out how to live after it. So Clementine forms a plan to keep her heart safe: work hard, find someone decent...
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"Is the color pink only for girls? Who says so? Learn all about the array of color options for both boys and girls. From picking a toy, to choosing an article of clothing, or just simply picking a crayon or marker, this colorful book will discuss why pink is not just for girls! This title will allow students to identify the main purpose of a text, including what the author wants to answer, explain, or describe."--Page [4] of cover.
7) Old dogs
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English
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Dan and Charlie are two best friends who, together, have built a successful marketing empire, but have somehow managed to avoid ever really grown up. Their lives have been turned upside down when they are charged with the care of seven-year-old twins while on the verge of a big business deal. The clueless bachelors stumble in their efforts, leading to one debacle after another, with a gorilla and some pecking penguins. Dan and Charlie learn as much...
8) Cool brands
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Looks at brands, logos, and labels, including such famous brands as Coca-Cola, Apple, and Facebook.
9) Frito Lay
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"Grab a snack! This title is packed with the history of Frito Lay through narrative nonfiction, informative sidebars, Fun Facts, and more."
10) Craft fair
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"Craft Fair guides students as they conceive and set up their own craft fair for their friends and community. The considerate text includes easy-to-follow lists and will hold the readers' interest, allowing for successful mastery and comprehension. Written with a high interest level to appeal to a more mature audience, these books maintain a lower level of complexity with clear visuals to help struggling readers along. A table of contents, glossary...
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"Are you always looking for the newest bands and singers? Do you love to talk about music and share your musical opinions with others? Then you might have what it takes to be a music influencer. Learn about social media marketing and basic economics, and discover what it takes to become a music influencer, all while staying safe and having fun"--
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The show will go on, but it won't matter if no one is there to watch it. Populating the audience falls to people in advertising and marking, who generate publicity that is both free and purchased. This book focuses on some of the methods of these key people on whom the success of the show depends.
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"Today, Nike is the biggest athletic shoe company in the world, but a long time ago runner and businessman Phil Knight started out with just an idea. Find out more about Nike's history, how the business grew, and the role that marketing playing in this illustrated nonfiction book!" -- Back cover.
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Marketing, Sales & Service in the World of Work series provides an age-appropriate and interactive introduction to the nationally recognized Marketing career pathway using informal self-assessment elements, career profiles, informative sidebar features, and back matter activities.
17) Hershey
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"What a sweet treat! This title is packed with the history of The Hersey Company through narrative nonfiction, informative sidebars, Fun Facts, and more."
19) Odor tester
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"From the interesting and intriguing to the weird and wonderful, Odor Tester is HIGH interest combined with a LOW level of complexity to help struggling readers along. The carefully written, considerate text will hold readers' interest and allow for successful mastery, understanding, and enjoyment of reading about odor testers. Clear, full-color photographs with captions provide additional accessible information. A table of contents, glossary with...
20) Farmer's market
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"Farmer's Market takes emergent readers on a trip to the farmer's market while providing them with a supportive first nonfiction reading experience. Carefully crafted text uses high-frequency words, repetitive sentence patterns, and strong visual references to support emergent readers, making sure they aren't facing too many challenges at once. Farmer's Market includes Tools for Teachers and Caregivers and a Let's Review! question and image, as well...
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